ASUSTeK Adopts MIPS Architecture for Portable and Digital Multimedia Devices

MIPS Technologies, Inc. (Nasdaq: MIPS) today announced that ASUSTeK Computer Inc., the world's leading motherboard manufacturer, has licensed the MIPS32(R) 4KEc(TM) and 4KEp(TM) cores, and MIPS(R) Consumer Audio Platform and software tool kits. ASMedia Technology, the subsidiary IC design house of ASUSTeK, will utilize the MIPS architecture to develop multimedia SoCs for digital consumer devices.

The collaboration between MIPS and ASUSTeK brings together the abundant resources of the MIPS ecosystem and the world's largest motherboard maker's massive PC peripheral capabilities including design, integration and manufacturing.

The high-performance, low-power and small footprint of the MIPS32 4KE(TM) cores are designed for cost- and power-sensitive applications, such as digital consumer and multimedia. With their large writeback cache memories and user-defined instructions, the 4KEc and 4KEp cores will enable IC designers to optimize the audio/video performance and battery life of portable devices at reduced cost.

The MIPS Consumer Audio Platform, targeting high-performance embedded signal processing, includes multiple software audio codecs and will allow ASUSTeK to accelerate the development cycle of integrated multimedia. This gives designers ample flexibility to configure their SoCs for a range of options such as power, performance or area.

"The industry worldwide recognizes the MIPS architecture as the de facto standard for digital audio/video," said Jerry Shen, vice president of ASUSTeK Computer. "After careful evaluation, we've selected MIPS cores to enable us to expand our leadership position in the notebook and PC arena to accelerate our entry into a variety of multimedia markets, and deliver the feature-rich products our customers demand."

"We are pleased and excited that ASUSTeK decided to choose MIPS products," said Amos Lu, regional manager of Greater China at MIPS Technologies. "Leveraging the MIPS architecture, and the software, tools, peripheral IP and development environments already ported to it, ASUSTeK will significantly shorten time-to-market and strengthen its competitive advantage in established and emerging markets. The low-power characteristics of our 4KE family cores help prolong battery life and will give ASUSTeK's products a significant advantage in the consumer market."

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